Senior Category Analyst

DVF Wines

Bentonville,AR

2/21/2020

Senior Category AnalystPosition PurposeThe Senior Category Analyst supports the National Account Managers with consumer analysis/insights, thought leadership, and innovative reporting solutions. This role will develop persuasive selling presentations using consumer and market tools/data to increase/protect distribution, space, display, and stocking efforts. In representing the state of the business and Delicato Family Wines, this position requires good judgment in acceptable uses of information.Essential Duties* Specializes in customer specific data and solutions, developing insights and reporting to analyze category business results while monitoring Delicato's sales, distribution, promotional activity, and retail pricing* Develops strong partnerships with key internal and external customers to effectively communicate insights that translate into measurable results for the National Accounts team* Uses analytics and insights to achieve short/long-term sales goals with a focus on product assortment, merchandising, shelving, promotion, pricing and stocking efforts* Partners with sales team to develop fact-based presentations for specific retailers to support new items, address competitive situations, enhance merchandising effectiveness, and improve shelving* Continually improves customer specific tools, methods, and reporting systems* Maintains retailer specific databases and analyzes data using retailer solutions to develop actionable insights for Delicato's National Accounts team; uses retailer solutions to develop and update monthly reports, analyze current market trends, and develop tools to support Delicato products in the market* Delivers post promotion analyses of retailer programming, partnering with the Finance team to evaluate effectiveness of promotion and spend, and communicates results and recommendations* Works with Delicato's National Accounts team along with distributor partners to maintain compliance reporting on the retailer's execution expectations* Attends relevant Marketing and Sales meetings* Visits distributor and retailer as needed and assists in conducting store auditsMinimum RequirementsEducation and Experience* Bachelor's degree, preferably in Business, with a Sales, Marketing or Statistics concentration* Minimum of 3 years of business analysis experience required, with a focus on category managementKnowledge, Skills, and Abilities* Understands in detail how category management tools work tactically to support sales* Fluent in Nielsen/IRI scan data analytics, household panel, loyalty card data, and other syndicated and custom data, developing and supporting sales presentations, marketing claims, and brand performance* Familiarity with wine industry consumer and channel data, BDN, and depletion reporting* Experience with various assortment tools (Space Planner, Apollo, and Spaceman)* Expert computer skills are required; strength in Excel, PowerPoint, Multi-dimensional tables, and ability to report, graph and present complex information* Excellent communication and analytical skills with the ability to translate data into key findings* Aptitude for computer systems, especially related to data management* Ability to work and collaborate within a team environment* Strong project management skills and ability to plan and prioritize work effectively in a fast-paced environmentCertificates and Licenses* Relevant Space Management or Category Management certifications highly desirableWorking Conditions* Requires ability to travel frequently and flexibility in schedule to work evenings and weekends as needed* This is a remote position that requires working out of a home office* Required to talk & listen* May be exposed to weather-related temperature & humidity extremes* Operates keyboard & mouseWork Standards* Acts in a manner reflective of the Company culture of High Moral Standards, Innovation and Continuous Evolution, Trust in Team, Continuous Improvement, and Sustainable Relationships* Communicates, interacts, and works effectively with others; receptive to feedback and coaching; voices concerns in a constructive manner* Demonstrates commitment to safety first; communicates safety concerns; promotes a safe work environment based on established safety standards and training* Follows all Company policies and proceduresAdditional CommentsManagement retains the discretion to add to or change the duties of the position at any time.Delicato Family Wines offers its employees a generous and comprehensive benefits package. The core health insurance components include medical, dental and vision, where Delicato covers nearly the entire cost for employees and a large percentage for dependents. Additional health benefits include life, disability and flexible spending accounts. Other benefits include 401(k) with generous company match, discretionary profit sharing, paid time off (PTO), paid holidays, wine & merchandise discounts, tuition reimbursement, gym discounts & many more.Delicato Family Wines is an Equal Opportunity Employer.

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